How accurate is AI attribution?

For direct referrals (user clicks a link in ChatGPT), detection is highly accurate. For influenced traffic (user searches your brand after AI recommendation), we use session stitching within attribution windows.

Does this track what users ask AI?

No. We only see that traffic came from an AI platform, not the conversation content. We use standard web referrer data, not AI platform APIs.

Will AI platforms block this tracking?

We use standard web analytics methods (referrer headers, first-party cookies). There's no special access to block. As long as browsers send referrer data, we can detect AI sources.

Is this compliant with privacy regulations?

Yes. AI Attribution uses the same data as standard analytics. No additional user data is collected. Standard consent rules apply.

Industry First

AI Attribution

ChatGPT recommends products. Claude suggests tools. Perplexity drives purchases.
Now you can track when they recommend yours.

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A new channel is emerging

People are asking AI for product recommendations. You should know when they choose you.

See AI-driven sales

Know when ChatGPT, Claude, or Perplexity recommends your product and drives a purchase.

Compare AI platforms

See which AI assistants send you the most traffic and which convert best.

Prepare for AI ads

AI advertising is coming. Build your baseline data now so you're ready.

Track all major AI platforms

We detect traffic from the AI assistants your customers are using.

ChatGPT

Claude

Perplexity

Microsoft Copilot

Google Gemini

Google AI Overview

As new AI platforms emerge, we add detection automatically.

See AI performance at a glance

Your AI Attribution dashboard shows traffic, conversions, and revenue by platform.

app.convultra.com/ai-attribution

2,847

AI Sessions

4.2%

of total traffic

127

AI Conversions

£12,450

AI Revenue

Performance by Platform

Platform	Sessions	Conversions	Revenue	Conv. Rate
ChatGPT	1,234	52	£5,200	4.2%
Claude	567	32	£3,800	5.6%
Perplexity	890	38	£3,200	4.3%

Works for every business

E-commerce

"ChatGPT recommended your hiking boots"

Track which products AI recommends and the revenue they generate.

SaaS

"Users asking Claude which CRM to use"

Understand AI's role in your consideration funnel.

Lead Generation

"Perplexity sends us qualified leads"

Track AI-attributed leads separately and compare quality.

Get started in minutes

AI Attribution is included free with all Convultra plans.

Install Convultra

Our script automatically detects AI referral traffic.

5 min

Enable AI Attribution

Toggle it on in your dashboard settings.

1 min

See AI conversions

AI-attributed traffic and sales appear automatically.

Instant

Technical details

For those who want to know more.

Be ready for the AI era

AI is changing how customers discover products. Start tracking this new channel today.

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